LinkedIn Showcase Pages

Last updated: 5 months ago

A Showcase Page can be used by a Page admin to represent a brand, business unit, or organization initiative. Showcase Pages are intended to develop a long-term relationship with a specific audience. If you have a one-time event, we recommend other advertising products to promote your event on LinkedIn.

You can share posts and Sponsored Content with LinkedIn members who follow your Showcase Pages, separate from the parent LinkedIn Page.

A Showcase Page can only be associated to one LinkedIn Page (known as the parent Page). Below you’ll find the features offered on both Showcase Pages and LinkedIn Pages as well as features that are specific to LinkedIn Pages only.

Feature LinkedIn Page Showcase Page
Page analytics
Activity notifications
Sponsor posts
Featured groups
Social media content management
Appear in search results for searches and Ads business accounts on LinkedIn
Members can follow the Page
Associating a profile with a Page  
Associating a job posting with a Page  
Career Pages  

Showcase Page analytics and notifications are calculated separately from Page analytics and notifications.

Followers and follower counts aren’t shared between Showcase Pages and Pages. Followers from the parent Page also can’t be migrated or carried over to a Showcase Page.

A Showcase Page will only appear in a LinkedIn search for members who also follow the Showcase Page. 

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