I find this course helpful, but as a non-native English user, the delivery and explanation could have been easier to understand by just using plain language. For example, it will be easier to quickly grasp the idea by using "mixed/combined method" instead of "integrated method". Thank you.
Content Marketing Foundations
With Brian Honigman
Liked by 5,950 users
Duration: 53m
Skill level: Beginner
Released: 1/21/2020
Course details
A well-crafted content marketing strategy can greatly increase visibility of your brand, help build credibility, and create an enduring relationship with your audience. Expert marketing consultant Brian Honigman explains content marketing concepts and benefits, then explores a step-by-step approach for organizations of all sizes to succeed with this strategic marketing approach. Brian covers how to create a content plan, choose content types, and develop an editorial calendar. He then explores how to write, edit, and design content, as well as how to choose the right mix of content and curate it for maximum impact.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Meet the instructor
Learner reviews
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Bellinda Ricadona Puspita
Bellinda Ricadona Puspita
Undergraduate Student in Business Management Marketing.
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Daniela Alejandra Cabrera Rodríguez
Daniela Alejandra Cabrera Rodríguez
Licenciada en Administración de Empresas con experiencia en el sector bancario. Habilidades integrales en gestión eficiente de operaciones…
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 8 quizzes
- Learn on the go Access on tablet and phone
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